The year 2022 proved to be a challenging one for the Hindi film industry as the release of movies during the Holiday weekend failed to ensure a good opening and weekend, despite it being a reliable strategy in previous years. Many factors, including the ongoing COVID-19 pandemic, may have contributed to audiences' reluctance to visit theatres, leading to a significant drop in box office collections. One such movie that faced this challenge was Runway 34, starring Ajay Devgn, Rakul Preet Singh, and Amitabh Bachchan.

Runway 34 was one of the most anticipated releases of 2022 and was slated for a release during the Eid weekend. The movie's trailer grabbed everyone's attention, and fans of Ajay Devgn and Amitabh Bachchan eagerly waited for the movie's release. However, despite the star-studded cast, the movie failed to make a mark at the box office. The opening day collection of the movie was a mere Rs. 3 crores, which was far below expectations. The weekend showed a slight improvement in collections, but the overall lifetime collection of Rs. 32.96 crore was still disappointing, given the budget of Rs. 75-80 crore.

The reasons for the movie's failure at the box office could be attributed to the ongoing pandemic, competition from other releases, and the lack of a compelling storyline. However, the movie received a better response when it was released on OTT platforms. The digital release allowed audiences to watch the movie in the comfort of their homes, and the response to the movie on the digital platform was much better than its theatrical release.

Ajay Devgn had three releases in 2022, Runway 34, Thank God, and Drishyam 2. Unfortunately, Runway 34 and Thank God failed to make an impact at the box office, while Drishyam 2 emerged as a super hit. Drishyam 2 was a sequel to the 2015 blockbuster movie Drishyam and was a highly anticipated release. The movie managed to live up to expectations and was well-received by audiences and critics alike.

The upcoming release of Bholaa on March 30th, 2023, has gained attention from the trailer and songs, and it will be interesting to see its box office response. The movie stars Akshay Kumar and Kiara Advani and is directed by Anees Bazmee. The trailer has already received a positive response, and the movie's music has also been well-received. With the Hindi film industry slowly returning to normalcy after the pandemic, Bholaa has the potential to be a box office success, provided it delivers on its promise.