Ajendra Variya, known in the Indian gaming world as Ajju Bhai or the AMW King, has become one of the country's most prominent and powerful gaming video creators. He has millions of followers and a powerful personality that has been a major factor in the redefinition of online gaming as a form of entertainment in India. Now, let's go through his entire journey, achievements, and life beyond the screen.

Who Is Ajendra Variya?

Ajendra Variya was born in 1998 in Ahmedabad, Gujarat, and the childhood years of the gaming era were the period when he fell in love with the game so strongly that it was his gut feeling to pursue his online presence through Pokémon, Tetris, and Sega. His YouTube channel, Add-Up To Gaming, has been inflating with subs, making him one of the most popular gaming YouTubers in India.

Ajendra has gained fans through his gaming instincts that are sharp and calm at the same time, and he has an extraordinary sense of humor and has mingled with gamers as few in the industry do. His performance in the gaming world has made him a star and a leader in the market for the young audience.

Early Life and Family Background

Ajju Bhai came from a family of different viewpoints that emphasized the importance of being open to new ideas, especially the importance of technology and gaming. He keeps the details about his family quite secretive, but is always grateful and acknowledges how their support has been the key to his journey.

Before coming to the limelight, Ajju Bhai was a software engineer, which allowed him to have an inside look at the technical side of the gaming industry. His coding-to-content transition is a thumbs-up for his adaptability and a bold step towards passion.

Career Journey and YouTube Success

Ajendra started his YouTube channel, Add-Up To Gaming, on October 9, 2018. Initially, he created gameplay videos on such hit mobile games as Clash of Clans, then his luck opened up when he began live-streaming Garena Free Fire.

His consistency and the very accessible nature of his content helped him gain a huge audience, particularly during the COVID-19 lockdowns when there was a sudden increase in the popularity of online gaming. Ajju Bhai did not stop at that - he broadened his content to include games like PUBG, GTA V, and Call of Duty, thus reaching more people.

Even with the PUBG ban in India, Ajju Bhai kept on succeeding by turning to other popular games and doing interactive live streams. His videos are now a source of enjoyment as well as motivation for young gamers aspiring to turn their hobby into a profitable business.

Personal Life and Relationships

While Ajju Bhai is one of the most famous names in Indian gaming, he still keeps his personal life away from the public eye. As of 2025, he is still a bachelor and has always kept his dating life a secret. A very personal kind of person, he is one who prefers to concentrate on his career rather than on love.

Physical Appearance

Ajju Bhai measures approximately 5'10" tall and weighs nearly 70 kg. He has a very down-to-earth, simple style and a relatable nature, which are the reasons for his great popularity among the viewers.

Net Worth and Income Sources

At the end of 2025, the net worth of Ajendra Variya is estimated to be around $2-3 million (₹16-25 crores). The major sources of his income are YouTube ads, brand partnerships, sponsorships, and gaming collaborations. Besides, he is likely to earn even more owing to the rapid growth of the Indian gaming market.

Lesser-Known Facts About Ajju Bhai

He is a public stranger in a manner as he has never revealed his face and kept his identity that way.

Ajju Bhai is multilingual, which helps him to interact with the fans all over India.

He started as a software engineer but moved on to gaming full-time.

Humility is his trait, and he continuously gives encouragement to his followers to follow their dreams despite his popularity.