Anushka Sharma To launch her own OTT platform - Clean OTT With Her Brother
Mar 2, 2022, 08:56 IST
Anushka and Karnessh Sharma are set to launch their own OTT platform called 'CLEAN OTT' in the first quarter of 2023
CLEAN OTT streaming service focusing on female-oriented original content. Female actors, directors and producers will be at the heart of the service, which aims to move away from the male gaze that plagues Indian content and to create a sustainable platform for female professionals to further their career in the entertainment industry, while also removing age barriers.
The Clean OTT library will feature work from directors, scriptwriters, actors, and producers associated with Clean Slate Filmz, as well as providing opportunities to emerging talent. Other than India, the siblings are also in touch with producers from Bangladesh, Sri Lanka and Nepal.
The streamer will be driven by an annual subscription SVOD model and will initially launch in India before expanding to markets such as the U.K., U.S., Canada, and the U.A.E., where there is a significant Indian diaspora population. The subscription price has not been revealed.
Clean Slate Filmz are currently investing around 500 CRORES in producing FOUR Films and THREE Series for NETFLIX and TWO Series for AMAZON PRIME.
