Is Mobile Gaming Worth It?

 
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Globally, there’s been a huge influx of new players into the gaming sphere. Many of them play on consoles like PlayStation, Xbox, Switch and PC, but some enjoy casual gaming on their phones.

Everyone has different opinions about the best platform, with many dubbing the discussion ‘the console wars’. Many players agree that mobile gaming is the worst platform, but a few key factors push it ahead of the rest.

The Rise of Mobile Gaming

Mobile phones are some of the most popular platforms for gaming for casual players. They’re readily accessible and relatively inexpensive. High-speed internet combined with improved technology makes mobile games an excellent option.

The demand for mobile games has increased significantly over the last few years. With three out of four people playing mobile games at least twice a day, mobile gaming is one of India’s fastest-growing industries.

In 2020, India was one of the five largest mobile gaming industries worldwide, and it’s continuing to grow. For comparison, in 2017, experts evaluated the industry to be worth ₹44.5 billion. In 2020, this industry is now worth ₹177.9 billion.

What Do Gamers Play?

Most mobile gamers play a mix of classic video games from well-known developers, app-based games and casino games. Today, more players use online casino apps to gamble with real money and play games on the go.

Although there hasn’t been as much of an increase in Indian gamblers as Indian gamers, gambling is still prevalent and certainly on the rise. Sites like comeon.com for example include apps for online gamers if they want to place bets with the chance of winning money.

For mobile players in India, gaming sessions last about an hour, according to web analytics and data; there’s a wide variety of genres played. Because most players spend about an hour a day playing video games on their mobile devices, the weekly average time playing mobile games is 7 hours.

The most popular categories are racing, puzzles, adventure, online multiplayer and casino games. Most games are free, but there’s an increasing number of people paying to download specific titles. There’s also a type of game called free-to-play games, meaning that they’re free to download and play, but there are in-app purchases as well as potentially carrying a lot of ads.

In-app purchases are often for virtual currency, but some games also allow players to buy better armour or cosmetic changes. This feature of mobile games is excellent for companies because they’ll make more money through in-app purchases if their games are popular.

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Why Are Mobile Games So Popular?

One of the most significant contributing factors is convenience. Indian customers are more likely to have access to a mobile phone and working internet, so it’s easy to download and run games. You can also take your phone anywhere, meaning that you never lose access to your games, especially if they don’t need an internet connection.

Other than the price of a phone, mobile games are incredibly inexpensive compared to console games, which regularly run around ₹3,500. It’s also much easier for independent developers to create mobile apps, and developers often design mobile games to be interactive.

Conclusion

Despite some negative opinions, mobile gaming is a massive industry in India. It’s become popular in the last few years, and it’s likely to continue growing. Mobile games are cheaper than console games, and they’re more easily accessible.

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